Operational Definitions Sarnoff and Zimbardo's (1961) 0-100 scale is a frequently used ____ scale.
A)nominal
B)ordinal
C)interval
D)ratio

Question

Quizplus · Accepted Answer

The 0-100 scale by Sarnoff and Zimbardo is an interval scale because it has equal intervals between each point on the scale and there is a meaningful zero point (0 means no presence of the measured variable). Nominal scales only classify data into categories, ordinal scales rank order the data but do not have equal intervals, and ratio scales have a true zero point and equal intervals, but Sarnoff and Zimbardo's scale does not have a true zero point.

Operational Definitions Sarnoff and Zimbardo's (1961) 0-100 Scale Is a Frequently