Certain highways in California require users to pay a toll for their use. Toll prices vary according to the time of day, demonstrating the use of
A) Penetration pricing
B) Cost-based pricing
C) Price skimming
D) Peak load pricing

Question

Quizplus · Accepted Answer

Peak load pricing is a strategy where prices are adjusted based on the demand at different times, such as higher tolls during rush hours when demand is higher.

Certain Highways in California Require Users to Pay a Toll