When a company/business develops product and service that they think that customers would like and then sell it to them, the company/business is practicing the following philosophy:

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A sales orientation focuses on developing products and services that the company believes will be of interest to customers and then selling these to them, often using aggressive sales techniques. This approach prioritizes the company's needs to sell what it produces over understanding and meeting the specific needs of the customer.

When a Company/business Develops Product and Service That They Think