SCENARIO 1-3
The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a Blu-ray player made by the company over the past 12 months are satisfied with their products.
-Referring to Scenario 1-3,which of the following questions in the survey will NOT likely induce a measurement error?
A)How many times have you illegally copied copyrighted sporting events?
B)What is your exact annual income?
C)How many times have you brought the Blu-ray player back for service?
D)How many times have you failed to set the time on the Blu-ray player?

Question

Quizplus · Accepted Answer

This question directly asks about the customer's experience with the product and is not likely to induce measurement error. The other questions are unrelated or potentially sensitive, which could lead to inaccurate responses or reluctance to answer truthfully.

SCENARIO 1-3 The Manager of the Customer Service Division of a Major