An airline was launched as a no-frills, heavy-discount carrier.One bottle of water was provided free of cost to all passengers and airline staff provided free fun and games to entertain passengers.All this was based on the understanding of what the customer needed.This airline has a:
A) sales orientation.
B) value orientation.
C) market orientation.
D) product orientation.
E) brand orientation.
Correct Answer:
Verified
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