Which of the following is true regarding primary research?
A) It reduces data collection costs.
B) It saves data collection time because the data is readily available.
C) It offers behavioural insights generally not available from secondary research.
D) The information obtained from this research may not be as timely as needed.
E) The information obtained from this research may not be relevant to the company's
Information needs.
Correct Answer:
Verified
Q4: The term "secondary data" refers to the
Q13: A major advantage of primary research is
Q14: After defining the problem and objectives, the
Q15: Which of the following is an advantage
Q16: The marketing team of a renowned car
Q17: The data collected from which of the
Q20: In the example mentioned in the text,
Q21: The manager at George, a retail chain,
Q22: The type of research that helps the
Q23: A segment or subset of the population
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