Pearly and Waves are two teeth whitening brands.Both use the same "magical" ingredient (peroxide) and produce the same result.Pearly charges more than Waves.Typically, customers would choose the cheaper product because the is higher.

Question

Quizplus · Accepted Answer

Customers typically choose the cheaper product when the perceived value is higher, meaning they believe they are getting the same benefit for a lower cost.

Pearly and Waves Are Two Teeth Whitening Brands