Mandy sets up a restaurant that serves homemade delicacies.She uses the local TV network to heavily advertise and promote her restaurant.This is an example of:

Question

Quizplus · Accepted Answer

Pull strategy involves promoting the product to the end consumer to create demand, which in turn encourages retailers to stock the product. In this case, Mandy is using local TV to promote her restaurant to customers, which is an example of a pull strategy.

Mandy Sets Up a Restaurant That Serves Homemade Delicacies