Which of the following should be of paramount importance to marketers?
A) profitability in the long run
B) maintaining consumer trust
C) profitability in the short run
D) meeting targets of unit sales
E) interaction with the development team
Correct Answer:
Verified
Q12: Which of the following is the first
Q13: Deceptive advertising and promotion of inferior products
Q14: Use of sweatshop labour is an example
Q15: Establishing an ethical business climate requires all
Q16: Sale of products that may damage the
Q18: Using profit as the sole guide for
Q19: Howard, the sales manager of a real
Q20: Which of the following is an individual
Q21: Which of the following is addressed by
Q22: Lori exaggerates her firm's current earnings in
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