Leonard, Who Has Just Purchased a High-End Cigar Distributorship, Wishes

Leonard, who has just purchased a high-end cigar distributorship, wishes to increase his firm's visibility in the local markets.Leonard, however, is aware of the existing regulations and socially acceptable practices with regard to the promotion of tobacco products.Following the framework for ethical decision making, Leonard's first step is to:

A) identify issues.
B) promote the firm's corporate social responsibility efforts.
C) gather information and identify stakeholders.
D) brainstorm and evaluate alternatives.
E) choose a course of action.