In designing sales territories, a sales manager considers several major factors. The territories must be constructed so that sales potential can be measured; the shape of the territories should facilitate salespeople's activities to provide the best possible coverage of customers; and:
A) territories should be designed to minimize selling costs.
B) territories should be of the same size.
C) territories should be designed in concentric circles.
D) the density of potential customers should be minimized.
E) the distribution of customers should be relatively equal.
Correct Answer:
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