Kohl's, a department store featuring clothing and houseware, communicates in news story form about its organization and its efforts to support local children's hospitals. This information is transmitted through mass media at no charge and is therefore called .

Question

Quizplus · Accepted Answer

Publicity refers to the act of gaining public visibility or awareness for a product, service, or organization through media coverage, which is typically not paid for.

Kohl's, a Department Store Featuring Clothing and Houseware, Communicates in News