Retailing is best characterized as:
A) large organizations that carry wide and deep product mixes.
B) transactions in which a buyer intends to consume a product through personal, family, or household use.
C) arrangements whereby a supplier grants a dealer the right to sell its products.
D) the use of telephone, Internet, and nonpersonal media to communicate product and organizational information to customers.
E) exchanges that take place only in a store or service establishment.
Correct Answer:
Verified
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