Select Comfort, a producer of adjustable air mattresses, sells most of its products through direct mail sales and on its website. This channel would be classified as

Question

Quizplus · Accepted Answer

Select Comfort's method of selling through direct mail and their website falls under direct marketing, which involves reaching out directly to consumers through various channels, such as email, telephone, or mail.

Select Comfort, a Producer of Adjustable Air Mattresses, Sells Most