A Popular Restaurant Chain, Eats, Has Introduced Restaurants in Mexico

A popular restaurant chain, Eats, has introduced restaurants in Mexico where inactives make up the majority of the online population. To match their marketing efforts with the characteristics of the population, Eats should:

A) have a contest to gather consumer-generated content.
B) ignore comments from critics.
C) create a Fan Page and invite consumers to post their thoughts.
D) post its own promotional messages on blogs and websites.
E) focus more on traditional promotions rather than social networking.