Although telephone surveys can be conducted very quickly, a major limitation is .
A) the inability to build rapport with respondents
B) the difficulty in asking probing questions to every respondent
C) that only a few companies prefer this survey method
D) that only a small portion of the population likes to participate
E) the high expense involved when compared to in-home interviews and other forms of surveys
Correct Answer:
Verified
Q44: When marketing researchers consider sampling techniques, they
Q57: Information from the U.S. Census Bureau is
Q58: If you were to choose a sample
Q61: Which of the following is a shortcoming
Q62: The major disadvantage of a mail survey
Q62: In _ sampling, there is no way
Q64: Assume that Verizon Wireless is interested in
Q66: Compared to a mail survey, telephone surveys
Q66: Weight Watchers is interested in collecting information
Q74: An offshoot of mail surveys, _ have
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents