Behavior Scan, a research company, provides information on household demographics, television viewing habits, and purchases tracked with Hotline cards. This is a .
A) a marketing information system
B) a business software database
C) online information
D) U.S. Census data
E) single-source data
Correct Answer:
Verified
Q110: American Flooring sells all types of floor
Q114: A framework for gathering and managing information
Q115: Which of the following best characterizes a
Q117: The main focus of a marketing information
Q121: Scenario 4.2
Use the following to answer the
Q124: Marketing information systems and marketing research have
Q126: Experimental research is used to make tentative
Q132: Conclusive research is used when marketers need
Q136: Use the following to answer the questions.
Because
Q138: Descriptive research can be used to better
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents