In response to the increase in demand for organic foods, Raego Inc., a regional supermarket, recently created organic food departments within their large stores. The creation of these departments was a result of:
A) a core competency.
B) a market opportunity.
C) the company's sales orientation.
D) the company's distribution plan.
E) a competitive advantage.

Question

Quizplus · Accepted Answer

Raego Inc. created organic food departments to capitalize on a market opportunity, which is the increased demand for organic foods. This strategic move allows them to meet consumer needs and potentially increase their market share.

In Response to the Increase in Demand for Organic Foods