Which of the following scenarios involves the distribution element of the marketing mix?
A) Deciding whether or not a certain product should continue to be sold
B) Determining whether an advertising message would be more effective on television or in magazines
C) Deciding whether or not to provide a percentage of discount for a particular product.
D) Deciding whether or not to have retail outlets in addition to a website
E) Developing a new warranty policy for an existing product
Correct Answer:
Verified
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