On what category of customers should a startup business focus most of its attention?
A) STA
B) PTA
C) TTA
D) An even share of STA, PTA, and TTA
E) None of the above

Question

Quizplus · Accepted Answer

PTA (Potential Target Audience) is the most strategic group for a startup to focus on because it consists of potential customers who are likely to be interested in the startup's products or services, making them the most promising group for conversion into actual customers.

On What Category of Customers Should a Startup Business Focus