Nahar Gift Shop (Scenario)
Nisreen has just won the equivalent of $60,000 in a talent competition. Subsequently, she decides to start her own business and opens a gift shop.
-Nisreen is successful after the first 3 years, and she is approached by a competitor who is nearing retirement age. The competitor is interested in selling his business to Nisreen. For Nisreen, this would be a(n) ________ strategy.
A) horizontal integration
B) unrelated diversification
C) vertical integration
D) retrenchment
Correct Answer:
Verified
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