The Internal Hire (Scenario)

The Internal Hire (Scenario)
Wael is a new sales manager for The Nile Group, a healthcare finance consulting firm. Wael was hired from within the firm and he is now supervising many of the people he had formerly worked with, including two friends with whom he competed for his new job. Thus, Wael is especially aware of potential problems stemming from the performance evaluation process and is conducting lengthy research on the advantages and disadvantages of the various methods.
-Prior to the start of the national sales meeting at the end of January, Wael has scheduled a video conference with each of his employees in order to conduct their formal performance appraisal. Wael has considered a variety of performance appraisal methods. Since there are wide differences in the size and nature of territories within his region, Wael knows that objective measures of sales performance may not be a fair method of appraisal. He is more interested in maximizing the potential of each employee and each territory than letting employees know where they rank in comparison to their peers. Therefore, he has decided to make up a list of performance factors such as quantity and quality of work, job knowledge, cooperation, and initiative, and has ranked each employee on each factor using a five-point incremental scale. This approach is most consistent with what technique?

A) Graphic rating scale
B) Multiperson comparison
C) 360-degree feedback
D) MBO