Professor Price is concerned about the study habits of her students. She knows that many of them study while watching television. She decides to give them a study skills lecture but is unsure whether or not she should illustrate both sides of the issue or merely focus on her points. After reviewing the past research she decides that is generally a more effective way to persuade the students.

Question

Quizplus · Accepted Answer

A two-sided message is generally more effective in persuasion as it acknowledges opposing viewpoints, making the speaker appear more credible and balanced.

Professor Price Is Concerned About the Study Habits of Her