Persuasive evidence is most effective when it is novel, believable, or dramatic.”
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Q38: Under certain circumstances, you may want to
Q39: Evidence that is new and supports the
Q40: Ethical communicators consider how culture, language, gender,
Q41: An organizational pattern in which you present
Q42: The degree to which audiences expect the
Q44: Comparative advantages is a persuasive organizational pattern.
Q45: Japan would be in the category of
Q46: Monroe’s Motivated Sequence includes the “need” step
Q47: The first step in Monroe’s Motivated Sequence
Q48: The textbook notes that, if a study
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