Product life cycle (PLC) is a marketing concept that has been around for many years, and states that products and services evolve through a life cycle, and that the specific management concerns vary with each stage of the life cycle. True

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The Product Life Cycle (PLC) is a well-established marketing concept that describes the stages a product goes through from introduction to growth, maturity, and decline, with different management strategies required at each stage.

Product Life Cycle (PLC) Is a Marketing Concept That Has