An international firm is assessing prospects in a foreign market by evaluating market sizes, growth rates, segments, competitors, key success factors and sector profitability. The company is performing a(n):

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An industry analysis involves assessing various factors such as market sizes, growth rates, segments, competitors, key success factors, and sector profitability to understand the current and future potential of an industry in a specific market.

An International Firm Is Assessing Prospects in a Foreign Market