Despite new technologies like personal MP3 players and music online, traditional radio continues to see billions of dollars in advertising money because ______.
A)advertisers are accustomed to using radio and are slow to change
B)advertisers like the music played on a particular radio station
C)over 90 percent of American teenagers and adults listen to the radio in a given week
D)advertisers are required by law to place a percentage of their ads on the radio waves
E)None of the above options is correct.

Question

Quizplus · Accepted Answer

The passage states that over 90 percent of American teenagers and adults listen to the radio in a given week, which means that radio still has a massive audience despite new technologies. This makes it an attractive platform for advertisers to reach a large number of people effectively. Therefore, the correct answer is C. The other options are incorrect as they are not supported by the information in the passage.

Despite New Technologies Like Personal MP3 Players and Music Online