A consumer research group is interested in how older drivers view hybrid cars.Specifically, They wish to assess the percentage of drivers in the U.S.50 years of age or older who intend To purchase a hybrid in the next two years.They selected a systematic sample from a list of
AARP (American Association of Retired Persons) members.Based on this sample, they Estimated the percentage to be 17%.The sampling frame for this study is
A)all drivers in the U.S.50 years of age or older
B)17%
C)the list of AARP members
D)how older drivers view hybrid cars
E)none of the above

Question

Quizplus · Accepted Answer

The sampling frame refers to the source from which the sample is drawn. In this case, it is the list of AARP members from which the systematic sample was selected.

A Consumer Research Group Is Interested in How Older Drivers