Denver-based Kazoo Toys uses the __________ strategy to create value for parents and children interested in purchasing unique toys while simultaneously having access to unique services.
A) cost leadership
B) focused differentation
C) integrated cost leadership differentation
D) differentiation

Question

Quizplus · Accepted Answer

Kazoo Toys uses the focused differentiation strategy by offering unique and high-quality toys to target customers who value such products. This strategy allows them to create value for parents and children who are interested in purchasing unique toys while providing access to unique services. Kazoo Toys does not aim to compete on cost, which rules out options A and C. Option D is also not the best answer as the question specifically mentions "unique toys" and "unique services," indicating a more targeted differentiation strategy.

Denver-Based Kazoo Toys Uses the __________ Strategy to Create Value