By focusing on product innovations and upgrades of its properties, McDonald's was able to achieve strategic competitiveness and above average returns.

Question

Quizplus · Accepted Answer

The statement suggests that McDonald's achieved strategic competitiveness and above average returns through product innovations and upgrades of its properties, which is consistent with a strategy of differentiation. This strategy involves creating unique products or services that are perceived as valuable by customers, and it can lead to a competitive advantage if competitors are unable to imitate or match the differentiation. By constantly improving its products and properties, McDonald's has been able to differentiate itself from other fast food chains and attract more customers, leading to higher revenues and profits. Therefore, the statement is true.

By Focusing on Product Innovations and Upgrades of Its Properties