The "Liability of Foreignness" Is the

The "liability of foreignness" is the

A) inability of most U.S. managers to truly comprehend foreign cultures.
B) political disadvantage that U.S. firms have when doing business abroad.
C) overall risk a domestic firm encounters when entering global competition.
D) strong cultural preference for "buying local," which puts foreign firms at a disadvantage when competing in the U.S. market.