Firms in slow-cycle markets can use alliances to enter restricted markets or to establish franchises in new markets.

Question

Quizplus · Accepted Answer

Firms in slow-cycle markets face challenges in entering new or restricted markets. Alliances can help them gain access to such markets by partnering with existing players or local firms, or by establishing franchise relationships. This can help them expand their reach and market share without incurring high costs or risks associated with entering new markets individually. Therefore, the statement is true.

Firms in Slow-Cycle Markets Can Use Alliances to Enter Restricted