Jack Brehm (1956) asked women to rate the desirability of a number of appliances and then allowed them to choose one of those appliances as a gift.Twenty minutes later,all women re-rated the same appliances,including the one they chose.According to his findings,which of the following (fictitious) participants would rate the toaster lower than she had originally?
A) Beth, who was originally unsure which appliance to choose, but eventually chose the toaster
B) Maude, who rated the toaster lowest at the outset
C) Edith, who loves toast and jelly, and chose the toaster
D) June, who chose the waffle iron instead
E) Donna, who felt pressured to select the iron
Correct Answer:
Verified
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