Gregory Berns and his colleagues (2005) found that the parts of the brain dedicated to vision and perception were activated when participants completed the Asch line task alone and when they conformed to the group's wrong answer,but that this area of the brain was not activated when they chose to defy the group and give the right answer.Instead,when participants did not conform,areas of the brain associated with negative emotions and modulating social behaviour were activated.What conclusion did they draw from this result?
A) Informational social influence occurs because people feel negative emotions when they go against the group.
B) Normative social influence is associated with activation of the vision and perception centres of the brain.
C) Informational social influence is associated with activation of the vision and perception centres of the brain.
D) Both normative and informational influence occur because people feel negative emotions when they go against the group.
E) Normative social influence occurs because people feel negative emotions when they go against the group.
Correct Answer:
Verified
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