A study recently conducted by a marketing firm analyzed three different advertising designs and four different income levels of potential customers. At each combination of factor A and factor B, 5 customers are observed and the number of products produced are recorded. The degrees of freedom for the MSE in this two-factor ANOVA design is 48.

Question

Quizplus · Accepted Answer

The degrees of freedom for the MSE in a two-factor ANOVA design is calculated as (r-1) * (c-1), where r is the number of rows and c is the number of columns. In this case, there are 3 rows (advertising designs) and 4 columns (income levels), so the degrees of freedom for the MSE is (3-1) * (4-1) = 48.

A Study Recently Conducted by a Marketing Firm Analyzed Three