The blend of the marketer's tools is called the four Ps.Which of the following groups represent the four Ps?
A) product, price, place, possession
B) price, presentation, place, product
C) product, price, presentation, possession
D) product, price, promotion, place

Question

Quizplus · Accepted Answer

The four Ps are product, price, promotion, and place. Option D correctly identifies all four Ps.

The Blend of the Marketer's Tools Is Called the Four