Retail convergence means greater competition for retailers and greater difficulty in differentiating offerings.

Question

Quizplus · Accepted Answer

Retail convergence refers to the blurring of traditional retail channels, as well as the merging of online and offline retail. This leads to more competition for retailers as they have to compete against a wider range of competitors. It also makes it more difficult to differentiate offerings, as consumers have more options to choose from.

Retail Convergence Means Greater Competition for Retailers and Greater Difficulty