Which of the following most closely describes indirect exporting?
A)In indirect exporting, products are usually modified for the export market.
B)Indirect exporting involves a large investment.
C)Indirect exporting works through independent international marketing intermediaries.
D)Indirect exporting requires an overseas marketing organization or network.
E)The risks involved in indirect exporting are higher than those of direct exporting.

Question

Quizplus · Accepted Answer

Indirect exporting involves working through independent international marketing intermediaries such as export management companies, export trading companies, or distributors. These intermediaries take on the responsibilities of finding and serving foreign buyers, handling documentation, and arranging transportation, among other tasks. This approach can be less risky and can provide a quicker entry into foreign markets compared to setting up an overseas marketing organization or network.

Which of the Following Most Closely Describes Indirect Exporting