Shopping for the Rich and Famous is a buying service that helps wealthy clients find the best buys in exclusive clothing,high-end cars,travel,and financial services.This firm would use income segmentation.

Question

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Income segmentation is a marketing strategy where the market is divided based on income levels, and firms target products or services specific to each income group. In this case, Shopping for the Rich and Famous is clearly targeting wealthy clients, indicating the use of income segmentation.

Shopping for the Rich and Famous Is a Buying Service