When buying convenience products and services,consumers spend a lot of time and effort in gathering information and making comparisons.

Question

Quizplus · Accepted Answer

Convenience products and services are those items that consumers usually buy frequently, are widely available, and require little effort in purchasing, such as everyday groceries or fast food. Consumers usually do not spend much time or effort in gathering information or making comparisons when buying convenience products and services, as they already know what to expect from these products and where to purchase them.

When Buying Convenience Products and Services,consumers Spend a Lot of Time