Marketing researchers and their clients cannot decide on sample size without taking cost into consideration,however,the key is:
A)To remember when to consider cost.
B)To remember that budgets can be adjusted.
C)To understand the effect on research outcomes.
D)To understand sample sizes can be adjusted downward to accommodate cost.

Question

Quizplus · Accepted Answer

The Answer of Marketing researchers and their clients cannot decide on sample size without taking cost into consideration,however,the key is:
A)To remember when to consider cost.
B)To remember that budgets can be adjusted.
C)To understand the effect on research outcomes.
D)To understand sample sizes can be adjusted downward to accommodate cost.

Marketing Researchers and Their Clients Cannot Decide on Sample Size