Marketing has changed from a static set of four Ps to a set of processes that engage marketing professionals as well as many others in the organization.

Question

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Marketing has evolved from the traditional 4Ps (Product, Price, Place, Promotion) to a more dynamic and interactive set of processes that involve not just marketing professionals but also various other members within an organization, reflecting a more integrated and customer-centric approach.

Marketing Has Changed from a Static Set of Four Ps