B2B markets differ from B2C markets because:
A)salespeople personally call on business customers to a far greater extent than they do consumers.
B)many more products are sold in B2C markets than B2B.
C)business products are often much less complex than consumer products.
D)B2C transactions occur prior to B2B transactions.
E)there are fewer B2B transactions resulting in smaller dollar amounts.

Question

Quizplus · Accepted Answer

B2B markets often involve more direct and personal sales efforts, such as salespeople personally visiting business customers, which is less common in B2C markets where transactions are more likely to occur online or in a retail setting.

B2B Markets Differ from B2C Markets Because