Which of the following types of marketing refers to selling the same product to all consumers?
A)Mass marketing
B)Niche marketing
C)Differentiated marketing
D)One-to-one marketing
E)Psychographic marketing

Question

Quizplus · Accepted Answer

Mass marketing is the strategy of targeting an entire market with one offer or product, rather than segmenting the market into different groups with different needs or interests. It aims to reach as many people as possible with the same marketing message.

Which of the Following Types of Marketing Refers to Selling