_____ is a strategy of selling a product in as many outlets as possible.
A) Selective distribution
B) Intensive distribution
C) Extreme distribution
D) Exclusive distribution
E) Choice distribution

Question

Quizplus · Accepted Answer

Intensive distribution is a strategy of selling a product in as many outlets as possible, which includes both online and offline channels. This approach is usually appropriate for low-cost consumer goods that have a high turnover rate and require maximum market coverage. Selective distribution, on the other hand, involves selling a product through a limited number of outlets that meet specific requirements. Exclusive distribution involves limiting distribution to a single outlet or a few selected outlets. Extreme distribution and choice distribution are not commonly used terms in the context of distribution strategies.

_____ Is a Strategy of Selling a Product in as Many