A good marketing plan often sparks retaliation from one or more competitors.

Question

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A good marketing plan can significantly increase a company's market share or product visibility, potentially encroaching on competitors' territories. This success often prompts competitors to respond with their own marketing efforts, price adjustments, or product improvements to protect or regain their market position, leading to a form of retaliation.

A Good Marketing Plan Often Sparks Retaliation from One or More