Growing ethnic populations represent the potential for profits if companies orient their marketing programs to pursue them.

Question

Quizplus · Accepted Answer

Ethnic populations represent a significant demographic group that companies can target with their marketing strategies to generate profits. This approach can involve tailoring products, messaging, or advertising campaigns to appeal to a particular ethnic group's cultural preferences or values. By understanding the unique needs and desires of different ethnic communities, brands can develop strong relationships with these consumers and increase their market share.

Growing Ethnic Populations Represent the Potential for Profits If Companies