Sperling's classic experiment in which he briefly flashed three rows of letters on a screen immediately followed by a tone demonstrated that:

Question

Quizplus · Accepted Answer

Sperling's experiment demonstrated that visual sensory memory, also known as iconic memory, can hold a large amount of information for a very short period of time, approximately half a second. This was shown by the fact that participants were able to recall most of the letters from any of the three rows when prompted immediately after their presentation, but could not recall all of them after a brief delay. Therefore, option C is the correct answer.

Sperling's Classic Experiment in Which He Briefly Flashed Three Rows