After the company founders are gone, stories and heroes can help to sustain the founder's values, attitudes, and beliefs in the organizational culture.

Question

Quizplus · Accepted Answer

Stories and heroes can serve as powerful symbols that reinforce and sustain the founder's legacy within the organizational culture even after they are no longer present. They can help to keep the founder's values, attitudes, and beliefs alive, and inspire current and future employees to uphold them.

After the Company Founders Are Gone, Stories and Heroes Can