The owner of a small local chain of retail stores that targets affluent women and carries eclectic lines of wrapping paper, stationery, invitations, and gifts, has expressed a strong desire to expand nationwide. According to McClelland's Learned Needs Theory, the owner has a need for _____.
A)achievement
B)esteem
C)growth
D)selfactualization
E)affiliation

Question

The owner of a small local chain of retail stores that targets affluent women and carries eclectic lines of wrapping paper, stationery, invitations, and gifts, has expressed a strong desire to expand nationwide. According to McClelland's Learned Needs Theory, the owner has a need for _____.
A)achievement
B)esteem
C)growth
D)self­actualization
E)affiliation

Quizplus · Accepted Answer

McClelland's Learned Needs Theory suggests that individuals have three needs: achievement, affiliation, and power. The owner's desire to expand the business nationwide indicates a need for achievement, as they are driven to succeed in their goals and take on challenging tasks.

The Owner of a Small Local Chain of Retail Stores